Collection

APC

20 products
95 € – 289 € Price range

A.P.C. — Workshop for Production and Creation — has embodied the most accomplished Parisian minimalism since 1987. Founded by Jean Touitou, the brand has built its reputation on a radical philosophy: reject ostentation, privilege the quality of materials and precision of cuts. APC clothing does not seek immediate attention, it imposes itself through its rightness. A pair of raw Japanese denim jeans that ages like a second skin, an APC hoodie in heavy fleece that lasts through the seasons, an APC cap in organic cotton that completes any silhouette: each piece is designed to last, to patina, to become personal. This approach makes A.P.C. a reference APC brand in the world of accessible premium fashion, perfectly complementary to the more assertive streetwear labels we offer at Uptown Store.

APC T-Shirts and Basics: The Foundation of a Coherent Wardrobe

APC t-shirts perfectly illustrate the house's philosophy: straight cuts with impeccable drape, GOTS-certified materials that respect the environment and skin, timeless colors that transcend trends. The Standard Rue Madame model, available in white, dark navy and ecru, quickly becomes the absolute reference for premium t-shirts. Its construction in organic cotton jersey offers incomparable feel and perfect fit, wash after wash. The Boxy Petit VPC model offers a more contemporary cut, slightly oversized, ideal for layering with an open shirt or wearing alone. These basics form the foundation of a coherent wardrobe, one that then allows you to incorporate APC jeans in raw denim or more elaborate pieces. An APC polo in cotton piqué, available in dark navy or brown, provides an elegant alternative to the classic t-shirt, perfect for more formal contexts.

APC Hoodie and Sweat: Quilted Minimalism

APC sweats embody comfort without compromise on style. The Standard Grand VPC Hoodie, offered in dark navy/ecru and heathered gray/dark navy, displays discreet embroidery that signs the piece without overloading it. Construction in heavy French fleece (approximately 400g/m²) guarantees perfect fit and optimal warmth from the first cold days. These hoodies work equally well over a white t-shirt or layered under a Dave denim jacket. They naturally dialogue with our selection of APC sweats and pulls, where you will also find the house's knits and cardigans. The APC clothing approach remains consistent: straight cuts, noble materials, a sober palette that facilitates combinations.

APC Charlie Cap: The Universal Accessory

The APC men's cap Charlie model has become an instant classic. Available in dark navy, ecru, indigo, military khaki and black, this 6-panel cap in brushed organic cotton offers immediate comfort and progressive patina. Its streamlined construction, with no apparent logo except a discrete woven label on the side, makes it the perfect accessory to complete any outfit, from unstructured suits to cargo workwear. The APC women's cap adopts exactly the same cut: A.P.C. refuses artificial gender distinctions and offers universal pieces. Wearing an APC cap immediately signals knowledge of accessible premium fashion, a taste for assumed discretion.

APC Bags and Accessories: Natural Leather and Raw Canvas

APC bags extend the house's minimalist philosophy into the world of luggage. The APC tote Récupération, offered in khaki and black, is made from robust recycled cotton canvas and folds flat when not in use. Its no-frills design makes it the ideal everyday companion, capable of carrying both a laptop and a spare sweater. The André card holders, in smooth dark brown or black calf leather, age with elegance and gain character with each use. This approach to APC bags — prioritize function, durability, honest materials — perfectly sums up the brand's DNA. Find all these pieces in our APC Bags selection, which also features natural leather models and technical satchels.

APC Shirts and Jackets: Precise Parisian Construction

APC shirts like the New Greg model in blue chambray illustrate the brand's technical mastery. Straight cut slightly tapered, semi-rigid collar, flat seams for comfort: every detail is designed for intensive daily use. The Dave jacket in dark navy denim, with its reworked workwear jacket construction, becomes the perfect layering piece between seasons. These garments naturally dialogue with our APC Shirts and men's clothing collections, where you will find all the structured pieces from the Parisian house. APC clothing always prioritizes longevity: these pieces are designed to last through the years without fail.

At Uptown Store, APC shop in Saint-Étienne located at 21 rue Léon Nautin, we offer a rigorous selection of the Parisian brand, renewed each season. Our expertise in premium streetwear and lifestyle, cultivated for years in the Loire region, allows us to help you build a coherent wardrobe where A.P.C. dialogues with Carhartt WIP, Norse Projects or Bleu de Paname. All APC France products presented are available in our physical APC shop and on uptown-store.fr, with delivery throughout mainland France. For any questions about sizes, materials or availability, our team remains at your service.

Frequently asked questions

Our A.P.C. selection includes the brand's iconic essentials: Rue Madame t-shirts in GOTS organic cotton, Charlie caps available in multiple colors (dark navy, ecru, indigo, military khaki, black), as well as Standard Grand VPC hoodies in two-tone. You will also find New Greg shirts, short-sleeve polos, and André card holders in leather, true timeless A.P.C. classics.

A.P.C. adopts a traditional French cut, generally true to size. The Boxy t-shirts offer a deliberately more spacious and modern fit, while the Standard Rue Madame models provide a classic fitted cut. For Charlie caps, the size is adjustable thanks to a rear strap. Our team at the Saint-Étienne boutique is at your disposal to advise you on choosing the size best suited to your build.

The Boxy Petit VPC t-shirt offers a relaxed oversized cut, roomier at the chest and shoulders, for a contemporary style. The Standard Rue Madame GOTS t-shirt provides a classic fitted cut, closer to the body, with the distinction of being GOTS certified (Global Organic Textile Standard), guaranteeing quality organic cotton. Both models are available in essential colors: white, dark navy, and ecru.

Founded in 1987 by Jean Touitou, A.P.C. (Atelier de Production et de Création) embodies minimalist French elegance. The brand favors refined cuts, noble and sustainable materials, and timeless colors that transcend seasons. This philosophy of 'less but better' is found in every piece of our Uptown Store collection, from the perfectly cut basic t-shirt to carefully crafted leather accessories.

A.P.C. cotton t-shirts and polos should be machine washed at 30°C maximum, turning the pieces inside out to preserve colors. Avoid the dryer and favor air drying to maintain the original shape. Leather card holders and accessories require regular maintenance with an appropriate product to nourish the material. Charlie caps should be hand-cleaned with a damp sponge to preserve their structure.

Uptown Store offers a complete selection of A.P.C. accessories: Charlie caps in 5 different colors, Récupération tote bags in durable canvas (khaki and black), and André card holders in grained leather (dark brown and black). These pieces perfectly embody the brand's leather craftsmanship, combining functionality and refined design. All these accessories are available at 21 rue Léon Nautin in Saint-Étienne.

Yes, A.P.C. is committed to a sustainable approach, notably with Standard Rue Madame t-shirts certified GOTS, guaranteeing the use of 100% organic cotton grown without pesticides or chemical fertilizers. The Récupération tote bags are also designed with eco-responsible logic in mind. This conscious approach aligns perfectly with our Uptown Store selection, where we favor brands combining quality, sustainability, and timeless aesthetics.